Why Publish Horses in the HORSES.SALE Closed Database or Use Private Sales?

Selling a high-quality horse is never just about making it public on the internet. In fact, too much visibility can sometimes hurt your chances of a successful sale. Potential buyers often assume that a horse still on the market after a long time must have hidden issues. At the same time, many serious clients prefer to buy exclusive horses without public listings or disclosed prices.

That’s where HORSES.SALE comes in. We focus on the balance between visibility and exclusivity by offering two professional solutions: the Closed Database and Private Sales. Both options give sellers full control over how their horses are presented and to whom.

The Closed Database – Exclusive Access for Serious Buyers

The HORSES.SALE Closed Database is the main space for listings. Unlike public marketplaces, our database is accessible only to registered buyers who purchase access. This system brings several important benefits:

Only serious buyers – because access is paid, your horse is seen only by people who are truly looking to buy. No time wasters, no casual browsers.

Sign of quality – we carefully select only high-quality horses, so buyers know every listing represents real value. Being listed here is itself a mark of trust.

Professional presentation – every listing includes complete details: photos, videos, pedigree, characteristics, and additional information that buyers expect.

Clean environment – no ads, no distractions, and 100% free to list your horse as a seller.

Flexible privacy settings – you decide how much information is shown. You can make your listing visible to all database buyers or limit certain details, depending on your preferences.

For sellers, this means your horse is offered in the right way to the right people — without losing exclusivity or creating negative impressions.

Private Sales – Maximum Discretion

Sometimes, the best approach is to skip publishing altogether. With HORSES.SALE Private Sales, your horse is never displayed in the database or anywhere online. Instead:

Your horse is offered only to verified buyers who match your requirements.

Each offer is sent personally, with full discretion.

You pay a fair commission (2.5–10%) only if the deal happens.

Why It Works

With HORSES.SALE, you don’t have to choose between exposure and exclusivity. You can present your horse professionally to serious buyers, while still protecting its reputation and keeping control over who sees the details. Whether you want to use the Closed Database to showcase your horse to a vetted audience, or prefer the full discretion of Private Sales, our platform adapts to your needs — always with the goal of finding the right buyer at the right time.

How to Publish a Horse and Set Right Privacy Preferences

Using HORSES.SALE is simple and flexible:

Step 1. Create a free seller’s account here.

Step 2. Create a listing – add photos, videos, and details of your horse.

Step 3. On one of the steps of the listing creation, choose privacy options – decide whether you want your horse published in the Closed Database, offered via Private Sales, or both.

Step 4. You can check your privacy settings at any time in your account Dashboard by publishing/unpublishing the horse in the database.

Step 5. Let buyers discover your horse – database buyers can view your listing, or our team will reach out to suitable private buyers on your behalf.

Step 6. Close the deal – communicate directly with buyers and finalize the sale in the way that suits you best.

If you have any questions, don’t hesitete to contact us via online chat in the right-bottom corner.