Connect with Buyers in a Private Marketplace
Selling your horse can be tough when you get inquiries that aren’t serious. Our exclusive, closed network ensures that your horse is seen only by motivated, pre-screened buyers. This means your listing stays private and isn’t widely exposed. We help you connect directly with serious buyers who truly value quality horses.
How It Works
We offer two ways to sell your dressage horse through HORSES.SALE:
Private Network Listing. You can list your horse in a closed network, visible only to serious buyers who have paid for access. We also send information about your horse to clients who have requested that type of horse. This listing is free for you as a seller.
Exclusive Sale. If you prefer even more privacy, you can share your horse’s details and videos directly with us. We’ll only show it to select clients who are interested, and in this case, we charge a commission if a deal is made.
How Else Can We Help You?
No matter if you sell your horse with HORSES.SALE, you can enjoy using our free tools for sellers, Personal Page option, Horse Video Manager, and others.
How Else Can We Help You?
No matter if you sell your horse with HORSES.SALE, you can enjoy using our free tools for sellers, Personal Page option, Horse Video Manager, and others.
Our Benefits
Reach serious buyers actively searching
Avoid time-wasters and unnecessary inquiries
Private sales option
Seller page with your full control
Promote your horse while keeping full control
Closed network - no public listings
100% free
Horses listing embedding to your website
FAQs
How sellers can list their horses?
Can my horse remain completely private and only be offered to trusted buyers?
Absolutely! Your data privacy is our top priority. If you prefer, your horse will not be published anywhere online. In addition, we offer exclusive tools to ensure your sales materials stay secure — for example, we can enable anti-download protection for your video or set a limited lifetime for its viewing link.
How are horses selected for listing?
We carefully curate listings based on price-to-quality ratio, verifying seller information to maintain high standards.
How does the Personal page work?
With your HORSES.SALE seller account, you have the ability to publish horses directly to your Personal Page — no moderation required, giving you total freedom over your content. All horses published there will appear on your dedicated page at:
https://horses.sale/seller/[your_name]
This simple yet powerful tool helps you present your horses online in the best way possible. It includes features designed for international sales, such as built-in currency conversion and height conversion between cm and hh. Your Personal Page is not accessible through the public portal, so you decide exactly who gets the link. For even greater privacy, you can set a password.
You can also easily embed your Personal Page into your own website, ensuring a professional and consistent presentation of your horses across all your platforms.
No matter how many horses you post or how long you use it, your Personal Page is always 100% free for horse sellers.
What is private sales?
Private sales refer to horses that are not publicly listed in our database but are offered directly to select buyers. If a seller prefers discretion, we match their horse with potential buyers based on specific requirements, ensuring a more exclusive and personalized transaction. In this case, HORSES.SALE team works as agents, charging commission.
What should I do if the price has changed or I need to update my horse’s information?
You can easily log in to your account at https://horses.sale/login and update your listing at any time, including adjusting the price. If the price is reduced, we’ll automatically notify potential buyers who might be interested.
How can I remove my horse from the listing?
If your listing is no longer relevant, you can sign in to your account at https://horses.sale/login and delete the horse at any time. Additionally, we’ll send you a monthly email to confirm the current status of your listing — giving you a quick and easy way to update or remove it.


